WHAT THE HES
Design Co.
Probably the best studio you will ever work with.
Creative designer
or an aristist?
Nice to meet you, I’m Rafał Dudek. I currently run the WHAT THE HES studio, but for nearly two decades, I’ve been proving that great design is about more than just aesthetics-it’s primarily about character. My journey started out of pure passion, which over the years has evolved into almost 20 years of comprehensive experience in graphic design
What am I creating?
motorsport & racing design
Starting numbers, race team liveries, motorsport design, and custom graphics for both racing and rally drivers (riders too)
Logotypes &
Branding
Logo design, corporate and personal visual identity, branding, brand guidelines, and modern logo design
Illustrations & merch design
T-shirt and apparel design, custom clothing prints, creative illustrations, and branded promotional merchandise.
My Skills
Design isn't just about a perfect mastery of graphic software. It's equally about those subtle, underlying skills that, at first glance, might not seem directly related to the craft.
A little foretaste
Unconventional Idea?
Let me bring even the most eccentric projects to life. Something we’ll can be truly proud of.